The best drugstore foundation for mature skin that won't settle into fine lines

I’ll be honest. I used to think you had to sacrifice something — like shade range, coverage or staying power — in order to use even the best drugstore foundation. But over the years, I’ve learned that these more affordable makeup gems can hold their own against the priciest prestige formulas. Because here’s the truth that no bougie beauty brand will ever admit: You don’t need to spend half your paycheck to get a foundation that works for your skin. Yes, once you hit your 40s — as skin becomes drier, more textured and peppered with fine lines — your foundation needs change. But there are loads of drugstore formulas that are up to this challenge, options that are packed with skin-loving ingredients, come in inclusive shade ranges and last just as long as (if not longer than) their fancy-pants counterparts.

These days, while I still keep plenty of pricier foundations on my favorites list (like my precious La Mer), after testing dozens of drugstore products, I’m here to say that you absolutely do not need to drop $50 or more to achieve a flawless complexion. The best drugstore foundations for mature skin will deliver exactly what you want for your face — namely, natural-looking coverage — and very little of what you don't.

For this very important quest, I did what any beauty editor with a lifelong CVS-cosmetics-aisle obsession would: I tested the best of the best drugstore foundations currently on the market and found the three that I believe are top tier. And, because I’m in my 40s with skin that’s drier, more sensitive and way pickier than it used to be (thanks, menopause), you better believe my top choices passed the “does it settle into fine lines?” test.

Whether you’re a matte finish fan, a powder foundation purist or a dewy-skin enthusiast, there’s something here for you — all without a high-end price tag.

Table of Contents

The best drugstore foundations of 2025

How we rested drugstore foundations

Other drugstore foundations that didn't make the cut

What to look for in a drugstore foundation

Drugstore foundation FAQ

The best drugstore foundation for mature skin

Other drugstore foundations for mature skin we love

How we tested drugstore foundations

I talked to makeup artists, scrolled Reddit threads and, finally, did my research just like I did for our other best foundation roundups: by testing every drugstore formula I could find. I worked my way through at least a dozen different foundations, from medium-to-full coverage liquids to powders and more sheer skin tints. I swatched, blended and wore picks from Maybelline to Milani—and just about every brand in between.

I scored each formula based on shade range, texture, finish, coverage (could it conceal my dark spots and acne scars?), ingredient list, scent and, of course, longevity. I also made sure to test each foundation in a variety of real-life conditions — while walking my dog on a warm day or working indoors in the AC and during days spent running errands or attending events.

Other drugstore foundations we tried that didn’t make the cut

There were a few drugstore foundations that almost made our list, but, given the criteria above, didn’t quite earn a top spot. (That doesn’t mean they’re bad!) One that came close was Neutrogena's Healthy Skin Liquid Foundation. While I liked the way this medium-coverage, antioxidant-filled formula felt on my skin (it's a favorite of Bethenny Frankel’s), I did not love the fact that it's pump-free, making the application messy. I also appreciated how the CoverGirl + OLAY Simply Ageless 3-in-1 Liquid Foundation is packed with skin-nourishing ingredients, like hyaluronic acidand vitamin C, but the fragrance was a little too strong for my taste.

What to look for in a drugstore foundation

• Coverage: Once upon a time, I wanted coverage so full you could see it from space. But these days, I look for buildable formulas that let me decide how much pigment I want and won’t settle into my fine lines by lunchtime. Whether you’re still in your full-glam era or leaning into skinimalism, look for foundations with hydrating, flexible textures. Bonus points if they have skin-loving ingredients like peptides or niacinamide.

• Shade Range: Let’s be real: Shade matching gets even trickier as we age, especially as sun spots, melasma, or redness enter the chat. (My arms have been tanner than my face since birth, so I’ve been dealing with this for years.) A wide shade range that includes cool, neutral and warm undertones is essential. Some drugstore brands have seriously stepped it up in this department, but others still need to catch up.

• Skin Type: Mature skin tends to lean drier, so you want a foundation that hydrates without feeling greasy. If you’re oily in certain spots, a natural or satin finish is your best bet. Fully dry? Look for formulas with hyaluronic acid or squalane. And no matter what your skin type, fragrance-free is your friend if you’re sensitive or prone to irritation.

• Budget: Like I've mentioned, drugstore foundations really have come a long way. This list is clearly proof of it! You can get natural-looking coverage and solid wear time for under $20 — many of these products clearly outperform their luxury counterparts. Save your coins for that overpriced serum instead.

Drugstore foundation FAQ

How do I find the right shade for mature skin?

Know what your undertone is (cool, warm or neutral), and always test foundation in natural light and on your jawline. You’re going to want to look for a shade that blends seamlessly into your face and neck.

What finish is best for mature skin?

Dewy and satin finishes are generally the most flattering, as they give skin a plump, radiant look. Super matte formulas can settle into lines and make skin look flat or dry, but skin prep (more on that below) can go a long way.

How can I keep foundation from settling into fine lines?

Hydration is key, so start with a nourishing moisturizer and a hydrating primer. Let each product fully absorb before layering on foundation. Use a damp sponge to press product into the skin, rather than swiping or dragging and avoid over-powdering.

Do I really need primer and setting spray?

Not always, but for longer days, both can help! A good primer smooths texture, and setting sprays can melt everything together for a more natural, second-skin finish. Look for formulas designed for mature or dry skin (they’re usually more forgiving).

If you have Amazon Prime, you'll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $35 or more.)