Nature Meets Technology in This Groundbreaking Approach to Herbalism
, /PRNewswire/ -- Wellness entrepreneur and tea futurist, Jeremy Krause, is breaking tradition and disrupting the tea and herb market with the launch of a bold new ritual with the Air Tea Company, the world's first herbal tea vaporization platform. Just launched on Kickstarter, Air Tea is not steeped, but extracted with warm air, offering a calming, aromatic experience that delivers the benefits of herbs directly to the nervous system. The brand's flagship product, The Air Tea Kettle, uses warm air to gently vaporize botanicals, unlocking their full potential, something that's largely lost when herbs are steeped in hot water and digested. Air Tea emerges at the intersection of ancient ritual and modern innovation. While traditional tea and herbal infusions have remained largely unchanged for centuries, Krause believes the time is right for disruption.
"I'm not just modernizing tea—I'm liberating it from water," says Krause. "This is about using technology to help us slow down and take a breath rather than new methods to make us pick up the pace."
Air Tea targets the rapidly growing wellness and herbal lifestyle market, including health-conscious consumers, herbal enthusiasts, and people looking for alternatives to smoking or taking highly processed and contaminated supplements. The global herbal tea market alone is projected to surpass $4 billion by 2032*, while wellness continues to trend upward as a cultural priority.
The Air Tea Kettle will be sold exclusively through a direct-to-consumer e-commerce model, reducing the cost and complexity of traditional retail. The Kickstarter pre-order cost is $299, and then it will be sold for $397.
"Herbalism is an ancient practice spanning cultures across the globe. As technology has advanced, so has our ability to extract phytochemicals from herbs. Extracting phytochemicals through vaporization is the next horizon," says herbalist Amanda Crooke. "Air Tea provides a more efficient relaxation experience."
This isn't just a new product, it's a new category. Air Tea is redefining how we connect with plants, rituals, and ourselves. Air Tea can help promote relaxation, manage stress, enhance the flow of energy, as well as improve mental acuity, concentration, problem-solving, multitasking, and resource management.
The Air Tea Kickstarter campaign runs through June 10, 2025.
To support the campaign or learn more, visit www.kickstarter.com/projects/airtea/air-tea-company-where-nature-meets-innovation
* According to Business Research Insights
MEDIA CONTACT:
Madison Shihadeh
Gear Communications
(208) 720-5563
[email protected]
SOURCE Air Tea Company
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