Bethenny Frankel's 'rich mom' faves under $100
Bethenny Frankel is, well, an actual "rich mom," so it shouldn't be surprising that she nails the aesthetic every time she steps out. Whether she's recording a video for her social media followers or strutting her stuff on a red carpet, she's always giving that quiet-luxury vibe.
But here's a little surprise: Not everything Frankel wears is from a high-end designer. The reality TV personality and entrepreneur regularly raves about the drugstore beauty products she uses, and she even stocks affordable Levi's jeans alongside her pricier pairs. She effortlessly mixes high and low to pull off her stealth-wealth aesthetic, and we're taking notes.
If you want in on the affordable finds Frankel loves, you're in the right place. We spend a lot of time on her Instagram and TikTok pages, so we're well-versed on her budget-friendly faves. They're all under $100, but look so much more expensive.
Like many celebrities, Frankel is a fan of premium denim brands like Frame, but she also rocks more affordable options from Levi's. In a recent TikTok, the former Real Housewives of New York star showed off her outfit of the day while running out to get her hair done, and the star of the show was a pair of timeless Levi's jeans.
Levi's has been in the denim business for over 100 years, so it knows a thing or two about creating jeans that flatter different figures. This "wedgie" style is popular for shaping the booty with a slimming effect through the leg.
"I think they're the most flattering jean I've ever worn," one denim diva wrote. "I'm short and curvy (smaller waist/bigger bum) and they're so flattering and hug all the right places and are the perfect fit and length."
A chic handbag is key to mastering the "rich mom" look, so it's not surprising that Frankel has an entire TikTok series, dubbed Handbag University, devoted to her fab purses.
In a recent video, we couldn't help but notice the chic $37 Amazon bag Frankel was wearing. It looks just like the highly coveted $3,000 Loro Piana Extra Pocket. Just, you know, around $2,970 less.
One glance at the bag can tell you just how versatile it is. You can style it like Frankel with a casual, travel-ready look or dress it up for a fancier event. The bag is available in over 25 colors and fabrics. Take your pick between Frankel's canvas style, sleek leather and boho suede.
Frankel also gave JW Pei's affordable handbags a glowing recommendation in a recent TikTok video. The brand's Thea bag renders Frankel almost speechless. "Are you kidding me? Look at this," she exclaims. "This is stunno. I have an obsession."
The cute little rectangular bag has a detachable, adjustable strap and a double-zip top. There's also an interior slip pocket that's just the right size for your phone. (While Amazon doesn't sell Bethenny's exact woven style, you can grab it directly from JW Pei.)
This five-star Amazon shopper even admitted that they thought it was a Loewe bag at first. "I saw a woman wearing this bag ... it looked amazing. When I got close and felt its vegan leather, it was as buttery as fine Italian," she recounted. After the reviewer complimented her "beautiful Loewe" bag, the owner revealed that it was JW Pei. "And so now I, too, own one," finished the reviewer. "From product to packaging, it speaks luxury."
Frankel is no stranger to affordable beauty finds. She's one of the many famous fans of L'Oreal's Lumi Glotion, and she also uses Bliss skin-care products. Most recently, however, this $11 tinted lip oil caught Frankel's attention. After swiping it on, she raved, "I feel the plumping and the tingling. It's giving rich, and I'm obsessed."
Though the lip oil looks super red and pigmented, Frankel's TikTok demo proves it's much more sheer and "manageable" once applied. It also promises a more voluminous-looking pout.
Amazon shoppers love it as well. "It's the perfect combination of hydration and color, leaving my lips feeling soft and nourished without being sticky," one fan explained. "The tint is beautiful — just the right amount of pigment for a natural yet polished look. It wears comfortably throughout the day and gives a gorgeous, glossy finish. Definitely a must-have for anyone who wants moisture with a pop of color!"
For a recent Instagram video, Frankel paired these rainbow "Good Vibes" slippers with a gorgeous white dress with pearl trim while she lounged on a velvet couch in full glam — who doesn't love a little high-low fashion moment?
These ultra-plush slippers are perfect for padding around the house. Wear them while working from home, getting ready or lounging. They have a non-slip rubber sole, so you can even get away with wearing them when you need to pop outside to your mailbox — we won't judge. And don't worry about being too precious with these mostly white slippers; they're machine-washable.
Matching sets are a must-have in any "rich mom" repertoire, and for that, Frankel turns to Aerie. One of her recent travel outfits included cozy sweats from Aerie paired with the coordinating sweatshirt.
"Love the material and slightly oversized fit," one blissed-out buyer wrote. "These are the most comfy pants and I'd live in them if I could. They wash and dry well, and didn't shrink in the dryer for me. I only wish there were more colors. Never stop making these, they're the best!"
It's one thing to look expensive; it's another to smell expensive. If you want everyone who catches a whiff of you to do a double take (in a good way, of course!) then treat yourself to this Givenchy scent.
It's a fave of Frankel, who debated even sharing it with fans on Instagram."This is beyond," she gushed. "We're talking sweet, musky, sultry, floral and woody."
Fans at Amazon are just as complimentary. "Delicious and divine," one spritzer wrote. "Gorgeous, intoxicating and uniquely sexy," another added.
What does Frankel slip into when she wants to give "mob wives New Jersey?" These sleek and stretchy faux leather leggings. Not only do they look like the real thing, but they're wildly flattering thanks to the tummy control in the waist and smoothing properties throughout the leg. Commando went the extra mile by fit testing these on real women, so they look good on different body types. They're available in sizes XS-3X in more than 10 colors.
"Best fake leather leggings out there," one fashionista declared. "They are thicker material but really look like leather. They are comfortable and go all the way up to cover my belly. They are long on me, but I tuck them in at the bottom and they stay, and basically it's like I can control the length. I wear these mostly with dressy nights out and heels. You can also wear them with sneakers and be casual too. So versatile and so good quality."
Eye-catching but understated jewelry is a must if you want to pull off the "old money" aesthetic, and this Talbots necklace fits the bill perfectly. Frankel wore it while showing off her Talbots shopping haul, and it looks elegant and sophisticated paired with her classy white sweater. "I love it," she says in the video.
"Very nice. What I like most about it is that it can be worn longer or shorter. I will wear it year 'round," a fan wrote.
If you're looking for something with a bit more bling, Frankel gives Melinda Maria's baubles her stamp of approval. "Gorgeous, really gorgeous," Frankel raves in a TikTok video showing off some of her favorite pieces from the brand.
Frankel calls this ID bracelet that features simulated diamonds "very creative." It's available in two lengths, and the chain is made from 18-karat gold plating over brass.
The under-the-radar beauty find that Frankel says is the reason she has "wonderful skin"? These convenient cleansing pads. "These [face pads] are superb. They get all the dirt out of the pores, they exfoliate and I feel the tingle," she explains.
Several shoppers are just as enamored. "Love the way it brightens my face," one fresh-faced fan wrote. "This works!" another commented. "My skin is glowing! Love this product!"
The reviews quoted above reflect the most recent versions at the time of publication.
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